Editor’s note: I’m leaving this ancient posting as a tribute to my first attempt at making something of this website. Check out the date of this posting and that of the following posting. Yes, übermarketer went on a little sabbatical.

Can’t keep my eyes from the circling sky. Tongue-tied and twisted Just an earthbound misfit, I.
Pink Floyd, Learning to Fly

We have liftoff, in the form of this first posting. For a while it seemed that this blog would never start, as I became overly intrigued by all the bells and whistles of WordPress and its accompanying plugins. At some point in the midst of tweaking the software, it occurred to me that my original goals had been neglected and the circling sky was still far, far above me. This blog is about the often overlooked little pearls of marketing and business wisdom which are found scattered throughout the internet in the form of postings, quotes, lyrics, and commentary. Not sure what I mean by pearls of wisdom? They are best not described, but simply read, pondered, and enjoyed.